Why People Start Their Own Business



Entrepreneurship is on the rise. Every year, new businesses are created all around the world to provide new products or services.


With more than 500 million entrepreneurs in the world in 2021, startups are key drivers in innovation and for the economy. In fact, Australian Small and Medium Enterprises (SMEs) account for almost 50% of the country’s employment. Of the 10.5 million employed Australians, 4.8 million work for small businesses. The global pandemic has also facilitated a surge of new businesses with people launching their own ventures as a result of career and lifestyle choices.


But why do so many people decide to start their own businesses?


There are many reasons why people decide to start a business. Over the past 10 years, Tank Stream Labs have been at the forefront of startups and have seen thousands of individuals start their own journey. We have gathered the top reasons why entrepreneurs take the leap and decide to commence their startup journey.


Following a Passion


Most entrepreneurs share one key defining feature, namely, passion. Passion is the fuel that entrepreneurs need to keep motivated when navigating the rewarding, but also potentially challenging world as a business owner. Research shows that passion is an important predictor of an entrepreneur's persistence, creativity and venture success. In other words, the more passionate an entrepreneur is about their business idea, the more likely they are to succeed in their business venture.


An entrepreneur can be passionate about many things, the particular service they provide, the products they develop or they might be passionate about a solution to a problem that their business solves.